The ATSC 3.0 powered NextGen TV system was a hot ticket item at this year’s CES. Several NextGen TV Products were debuted to coincide with the broadcaster rollout of NextGen TV Services that will include all major U.S. markets by the end of the year. 

https://www.displaydaily.com/article/display-daily/atsc-3-0-highlighted-in-sessions-and-on-the-show-floor