With the quarantine zones making communication difficult for reporters. Some news outlets have taken to using the TVU Anywhere App to broadcast live developments of the coronavirus. ...
With OTT services on the rise, the advertising environment is changing forever. As Impression based buying takes advertisers away from the traditional TV ratings, here are some tips to help navigate the ever-evolving digital media landscape. ...
Local television has been on the back burner for many years now but with geo-targeting, holistic delivery measurements, and digital advertising 2020 could mean a new age for broadcast television technology. With the digital era on the rise, it would only make sense to...
As more and more broadcast facilities incorporate IP networks, audio counsels are being forced to evolve. New industry standards are making it possible to have audio counsels without faders, without an operator, or even without being in the same location. ...
The ATSC 3.0 powered NextGen TV system was a hot ticket item at this year’s CES. Several NextGen TV Products were debuted to coincide with the broadcaster rollout of NextGen TV Services that will include all major U.S. markets by the end of the year. ...